Set in the glamour of the 1950's post-war London, renowned dressmaker Reynolds Woodcock and his sister Cyril are at the center of the British fashion, dressing royalty, movie stars, heiresses, socialites, debutants and dames with the distinct style of The House of Woodcock. Women come and go through Woodcock's life until he comes across a young, strong-willed woman, Alma, who soon becomes a fixture in his life as his muse and lover. Once controlled...

In season one, the owner of Velvet Galleries presents his son Alberto, newly returned from London after years of training away from the family and away from his illicit love affair with a humble seamstress, Ana Rivera. Alberto's return and his reunion with Ana will reawaken family tensions, but this time Alberto is willing to fight for Ana as he did not fight in the past. The two lovers are ready to break with family expectations and the norms of...

In season four, years have passed, and Velvet Galleries continues to stand as the beacon for fashion and taste. Women in the 1960s, however, are no longer content to dream of unaffordable clothes but demand quality apparel for themselves. The store cannot afford to cater exclusively to the wealthy. As the season begins, top designer Ana prepares to bring ready-to-wear fashion to Velvet. A penitent Cristina returns but makes a shocking discovery.